S3E03
In English
Dimitri Herber , Weischer.Cinema
„Zwischen Sektempfang und Dürüm."
SUMMARY
A trade-fair day with Dimitri Herber of Weischer Cinema, somewhere between champagne reception and dürüm. His path ran from agency via brands like Ikea, Bahlsen and Warsteiner to the channel itself: cinema.
Player
ABOUT THE GUEST
Dimitri Herber has been Managing Director Marketing at Weischer.Cinema in Hamburg since January 2026, responsible for strategic marketing and product development. He started at media agency Mindshare, then moved brand-side to Ikea, Bahlsen (global media and digital strategy) and, from 2023, Warsteiner as Head of Media & Digital Marketing.
This is an English short summary. The full episode (conversation, shownotes and key quotes) is available in German only: