In English
Max Penk , David+Martin
„Werbung muss unterhalten statt unterbrechen"
SUMMARY
Max Penk (David+Martin) commutes between a Berlin home office and the Munich studio, connecting 90s TV production to modern storytelling.
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ABOUT THE GUEST
At the time of the episode, Max Penk was Creative Innovation Director at David+Martin, where he led the agency's in-house innovation unit for the future of digital advertising from January 2023, commuting between his Berlin home office and Munich studio. ADC member, TEDx speaker and a thought leader on storytelling and AI. In autumn 2025 he left the agency and co-founded Tektite (tektite.tv), an AI film production company.
This is an English short summary. The full episode (conversation, shownotes and key quotes) is available in German only: